Laura Goodrich: Seeing Red Cars Book Countdown: 1 Month

To our valued Seeing Red Cars friends,

Help us spread the word to everyone who has seen the popular business film Seeing Red Cars! The new companion book can be purchased at 33% off the cover price prior to publication in February. The book is titled:

Seeing Red Cars: Driving Yourself, Your Team, and Your Organization to a Positive Future

The book can be preordered at Amazon (http://amzn.to/aj0IUm) or Barnes and Noble (http://bit.ly/c5F1j7). Bulk orders of 100+ books receive even more attractive pricing. Contact Laura at 952-240-1516.

A lot has been happening since we last wrote to you:

§ Laura is hosting the FutureWork Radio program featuring weekly interviews with thought leaders on the future of the workforce (http://www.blogtalkradio.com/laura-goodrich)

§ We have had numerous conversations with innovative corporations interested in sponsoring the Seeing Red Cars Road Show – we are inspiring Millennials to take action to discover new jobs and opportunities! Stories will be shared online. Stay tuned!

§ We are gathering stories of companies that are building engaged cultures of people Seeing Red Cars and driving their organizations to positive outcomes! Stories will be shared online at www.seeingredcarsbook.com and on Facebook at http://tinyurl.com/27apbwo

Here are two recent, exciting examples of organizations that are Seeing Red Cars:

Service organization: A 2011 strategic priority is for all employees to "take the wheel." Seeing Red Cars books were purchased and employees will complete the step-by-step toolkit in the book to guide their daily actions. In monthly meetings with leaders, employees will lead the Seeing Red Cars conversations, thus "taking the wheel" to drive their individual success. The organization will share weekly Seeing Red Cars success stories and strategies on its private company Facebook page.

Technology company: Seeing Red Cars books were purchased for the entire sales team. The company will share its strategic priorities at a kickoff event and then all employees will complete the toolkit. To connect individual "I wants" with the company's values and strategic priorities, the sales reps will use the toolkit and the Action Traction tool to guide their weekly meetings with company leaders. Success stories will be shared throughout the year through the company's intranet.

Reversing the depressed economy, creating job growth and achieving organizational success will require individuals to "take the wheel" and drive with intention toward their personal and professional "I wants." The organizations that will survive and thrive are the ones that instill a positive-outcomes mindset in the workplace. It has been a tough couple of years. Turning things around is a necessity – not an option! Seeing Red Cars can help you engage and inspire your team to create a positive future.

Follow us on Twitter (http://twitter.com/lauragoodrich), Facebook (http://tinyurl.com/27apbwo) and LinkedIn (http://www.linkedin.com/lauragoodrich) as we influence the Seeing Red Cars movement, stories are shared, and the enthusiasm spreads!

We will keep you abreast of the latest developments online and through additional letters. Thank you for being a part of the Seeing Red Cars movement!

Sincerely,

Laura Goodrich Greg Stiever

p.s. Seeing Red Cars the book is being published by Berrett-Koehler Publishers, which accepts only 2% of more than 1,500 book proposals each year! We have been told it's on its way to becoming a best seller!

p.p.s. Our newest film was released and we are grateful that it is already receiving awards! Shifting Years—Leverage the Power of Generations trailer (http://www.shiftingyears.com/) Shifting Years Facebook fan page (http://tinyurl.com/28vt3br)

Laura Goodrich

Tuesday, January 4, 2011

Seeing Red Cars Book Countdown: 1 Month

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